I am a graphic designer with a passion for typography, print and brand management.
I currently work within the automotive industry as a Senior Graphic Designer at Turn5, Inc. in Paoli, PA that owns e-commerce stores AmericanMuscle.com, AmericanTrucks.com and ExtremeTerrain.com. I began my career at Turn5 in 2012 as an entry level graphic designer and was promoted to Senior Graphic Designer in 2016. Being a graphic design intern at the inaugural Baltimore Grand Prix [BGP] in downtown Baltimore, MD was also a career highlight. I graduated with a Bachelor of Fine Art [BFA] from the Maryland Institute College of Art [MICA].
Photo Compositing + Photo Retouching
Logo Creation + Vector Apparel Designs
Print Catalog Design + Promotional Materials
Style Guides + Color Palletes + Brand Reenforcement
Clean, minimal layout design with a focus on typography has always been one of my favorite aspects of design. Whether it be headline copy on an photograph, or paragraphs of copy arranged in a an editorial spread, I have always been interested in designing innovative layouts. These skills have been implemented in print catalogs, print advertisements and additional promotional materials.
Designing for the web for both desktop and mobile applications has been a strength of mine due to my minimalist design aesthetic. Developing and following brand manuals while focusing on the details is key. I've collaborated with developers to launch several brand sites including Turn5.com, BamaPerformance.com, ModernMuscleDesign.com, Raxiom.com and BarricadeOffRoad.com
Whether I am designing t-shirt vector graphics, choosing Pantones, or mocking up final designs for printers, apparel design has been one of my most enjoyable creative outlets. My designs have originated from various applications including drawings and sketches. Apparel has also been the primary source of personal creative inspiration. My apparel designs are currently on the market via AmericanMuscle.com, ExtremeTerrain.com and ThrottleDownSpeedCo.com
Many web and print graphics have been made with the creation of realistic photo composites. Primarily composited in Adobe Photoshop, these images are created by using a combination of studio photography, stock photography, vector graphics/textures designed in Adobe Illustrator and KeyShot renders. My photo composites have been printed in store catalogs and promotional calendars.
I thrive for a fast-paced environment, surrounded by passionate teammates. Multitasking projects is always how I have survived and thrived in the workplace. I enjoy working on a variety of projects at once, I am detail-oriented while still being able to see the overall picture, communicate effectively and I am a pro at staying on top of deadlines.
Main areas of design and project management include Print Catalog Production and Management Lead, Promotional Campaign Concepting and Design, Brand Management and Event Signage.
Designing various marketing graphics, web banners, logos, apparel, merchandise, event promotional materials, etc., from conception to completion for the aftermarket automotive industry. Conceptualizing and designing seasonal print catalogs for AmericanMuscle.com and ExtremeTerrain.com. Lead designer for developing and designing apparel for ExtremeTerrain.com and AmericanMuscle.com including women’s and men’s t-shirts, sweatshirts, hats and beanies Collaborating with developers to manage, design and develop unique brand websites.
Worked in a fast-paced environment alongside the marketing team to advertise and promote the Inaugural 2011 Baltimore Grand Prix. Designed promotional materials that include a trailer wrap to market the race weekend at special events, an aerial sky banner that flew over the Ocean City, MD area, charity ball tickets, armed forces flyers and vouchers and print and web banner ads.
AIR is a non-profit organization that raises money for injured AMA Pro Flat Track motorcycle racers. I have done several creative projects with AIR primarily to promote the 2014 set of AIR Flat Track Trading Cards I had designed for the organization. Gathering information with the AIR team, designing and communicating with print vendors were the main tasks in creating the 76-rider deck of cards. I participate in various fundraisers and events with the AIR team as well as marketing and selling the trading cards.